Therapy Focus
What you’re not seeing

 

Client: Therapy Focus

Agency: Rare

Role: Art Director

 
 

Therapy Focus assist people with a broad range of disabilities to achieve their goals and get the most out of life - it’s inspirational work that can sometimes be lost on outsiders.

For Therapy Focus’ first brand campaign, we observed simple moments of everyday joy with real clients and provided viewers with some background on what they’re not observing in the scene - the hours of dedication and hurdles that clients and their therapists have overcome together.

 
 
 


 

Credits

Creative Director
Liz Hammond

Art Director
Rob Mead

Copywriter
Simon Mullins

Director/Editor
John McGovarin

DOP
Elliott Nieves

Stills Photography
Chantel Concei

Sound
Justin Braine (Justin Braine Sound Design)